Website Manager

Minnesota Rush Soccer Club

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Dear Minnesota Rush Families,

 

Today is a very exciting day for soccer in southern Minnesota and specifically Minnesota Rush.  It is with great excitement that I announce that Minnesota Rush has made a strategic move which will measurably move the club forward.  As of today, Minnesota Rush is now the proud owner of Soccer World!

 

In 2020, due to Minnesota Rush renting office space at Soccer World, Kevin Lowery as the owner of Soccer World informed Minnesota Rush that he and his wife were putting the facility on the market.  Realizing that losing Soccer World would negatively impact our operations, the board affirmed the asset that Soccer World is to soccer in SEMN.  When asked if they would be open to Minnesota Rush purchasing the business and the building, Kevin and Elana Lowery responded favorably.

 

The board conducted professional, external valuations of both the building and the business.  The board also conducted a strategic and programmatic fit assessment of this opportunity, highlighting specifically that indoor space is one of the club’s largest gaps for year round programming. The culmination of these assessments resulted in a confirmed positive financial, programmatic, and community opportunity. The board unanimously approved the purchase of both the building and the programming. 

 

This purchase will not impact Minnesota Rush player fees or the employees at Minnesota Rush and Soccer World.  This will not change our commitment to the adults who play soccer at the facility. We look forward to expanding the community of soccer to include all soccer loving individuals.

 

A transition team has been identified to work through the marketing and programmatic changes.  We are fortunate that Kevin Lowery will continue on in his role as Executive Director of the club which will undoubtedly make this process smooth.

 

A sincere thank you to Kevin and Elana Lowery for their tremendous partnership and a special note of appreciation for the Minnesota Rush Board of Directors for their vision, commitment to soccer, and courageous leadership.

 

I know there will be questions, please refer to the Q/A below and additional ones can be found on our website www.minnesotarush.com.  If you still have questions please do not hesitate to reach to me personally, any of the board members or Kevin Lowery.  Board members emails can be found on our website at www.minnesotarush.com. Please do not hesitate to reach out with any questions.

 

All the best,

 

Kelly Nowicki

President, Minnesota Rush

[email protected]

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Q/A

Will Rush player fees go up because of this purchase? 

No fees will increase because of this purchase.

What will this mean for soccer in our community?

We strongly believe this will enhance our ability to provide a continuum of soccer opportunities improving both a seamless and year-round experience.  We believe that having a physical space to call our headquarters will also provide us with the ability to build community, have soccer events – really change and enhance the experience of soccer for players, coaches, parents.

Why did the board want to purchase Soccer World?

When the owners of Soccer World, also our landlord for Rush offices, informed the board of their intent to sell the building, the board inquired about their interest in selling both the business and the property.  The Minnesota Rush board considers Soccer World - as an indoor soccer space and a business - an asset to soccer in this community and the absence of it could have a dramatic negative impact on programming and growth. 

After a robust due diligence process, the Minnesota Rush board voted unanimously to purchase the profitable business of Soccer World.  Additionally, we are enthusiastic to announce that Kevin Lowery, entrepreneur who has made Soccer World successful, has agreed to stay on to not only assist in running the business but aggressively growing it.

What due diligence process did the board undertake?

The Minnesota Rush board hired outside firms to evaluate the value of both the building and the business.  Additionally, the board conducted a fit assessment for this opportunity with the strategic goals of the Club including a multi-year programmatic viability assessment.

How are we affording this as a club while going through a pandemic?

 

Soccer World is a profitable business.  Not only will it help Minnesota Rush’s bottom line, but it will also provide additional resources and opportunities for our membership.  This purchase will diversify and increase our revenue stream and, because of operational efficiencies and tax status benefits, will also help curb expenses. 

 

The club is fortunate to have had good board leadership for years to build up operating reserves.  These reserves have helped us weather the pandemic, as well as designate funds for facility development.  The board has negotiated a competitive purchase agreement that, combined with programmatic opportunities, staff efficiencies, and non-profit status savings, makes the purchase of both the building and business a growth opportunity for us.

 

The board also has financed this purchase through a pro-soccer private investor that is minimizing the money down and is willing to work with us if the pandemic causes undo financial stress. 

 

Why should I donate money to Minnesota Rush?

 

Philanthropic support is key to any non-profit.  Minnesota Rush aims to diversify our financials so that not all of the burden is placed in one segment.  Donations play a key role in making sure our participation fees can stay competitive, ensure we have a healthy scholarship program so that any child or adult that wants to participate can, retain the best coaches and staff possible, and bring unique and diverse programming to support each player to achieve their individual goals.

 

Minnesota Rush does not deny soccer to any individual based upon their ability to pay.  The scholarship funds have increased five fold over the past five years.

 

Are there other youth soccer clubs that have their own facilities?

 

Soccer clubs across the nation vary in their facility management.  Minnesota Rush has long wanted to increase our year-round programming and in the Minnesota winters, an indoor location is critical.

 

Where does this take the hunt for land for field development?

 

A field complex would still be a goal for Minnesota Rush. It is our hope to continue to partner with the City of Rochester and other youth organizations to build out bigger complex versus going it alone. 

 

Will the Soccer World or Minnesota Rush employees jobs change?

We believe this is a great opportunity to realign job responsibilities with the primary goal of increasing contact between our knowledgeable staff and the youth players they lead.  We will also realize new operational efficiencies to allow us to increase programming, reduce redundancy, become more efficient and increase contact time with players.

Being an adult player at SW without a child in Rush, will the adult leagues still continue or will priority be given to Rush teams?

 

Minnesota Rush is excited to continue supporting adults participating in soccer, specifically the adult leagues. The plan is to continue to offer adult leagues and rentals.

 

Will the complex still be available to rent for rentals and birthday parties?

 

Minnesota Rush wants to continue to have the facility of Soccer World continue to be a resource for other sports organizations and groups to use.  First priority will be given to soccer and Minnesota Rush but certainly we hope others can use it.


 

Dear Minnesota Rush Families,

Today is a very exciting day for soccer in southern Minnesota and specifically Minnesota Rush.  It is with great excitement that I announce that Minnesota Rush has made an investment that will strategically move the club forward.  As of today, Minnesota Rush is now the proud owner of Soccer World!

In 2020, due to MN Rush renting office space at Soccer World, Kevin Lowery as the owner of Soccer World informed MN Rush that he and his wife were putting the facility on the market.  Realizing that losing Soccer World would negatively impact our operations, the board affirmed the asset that Soccer World is to soccer in SEMN.  When asked if they would be open to MN Rush purchasing the business and the building, Kevin and Elana Lowery responded favorably.

The board conducted a robust, external valuation of both the building and the business.  The board also conducted a strategic and programmatic fit assessment of this opportunity. The culmination of these assessments resulted in a positive financial, programmatic, and community opportunity and the board unanimously approved the purchase of both the building and the program.

This purchase will not impact MN Rush fees or the employees at Minnesota Rush and Soccer World.  This will not change our commitment to the adults who play soccer at the facility. We look forward to expanding the community of soccer to include all soccer loving adults -not just volunteers or parents.

A transition team has been developed for the new programming, communication materials, and impact.

A big thank you to Kevin and Elana Lowery for their tremendous partnership and a special note of appreciation for the Minnesota Rush Board of Directors for their vision, commitment to soccer, and courageous leadership.

I know there will be questions, please refer to the Q/A below. If you still have questions please do not hesitate to reach to me personally or any of the board members. Board members emails can be found on our website at www.minnesotarush.com Please do not hesitate to reach out with any questions.

All the best,

Kelly Nowicki

[email protected]